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CULTURAL AFFAIRS > Collection promotion > Publicity programs
PREFERRED TERM
Publicity programs  
DEFINITION
  • Planning and implementing campaigns to promote cultural institutions and their collections. Developing media releases, advertising material and catalogues for exhibitions. Organising tours, visits and speaking engagements.
BROADER CONCEPT
ENTRY TERMS
  • Marketing campaigns
CONTRIBUTOR
  • fionamcl
CREATOR
  • fionamcl
URI
https://data.naa.gov.au/def/agift/Publicity-programs--
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RDF/XML TURTLE JSON-LD Created 9/8/16, last modified 11/28/16