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CULTURAL AFFAIRS > Collection promotion
PREFERRED TERM
Collection promotion  
DEFINITION
  • Developing strategies to raise the profiles of cultural institutions and their holdings. Coordinating programs of events and publications. Establishing policy and guidelines to support exhibitions and marketing campaigns.
BROADER CONCEPT
RELATED CONCEPTS
ENTRY TERMS
  • Cultural collection marketing
CONTRIBUTOR
  • fionamcl
CREATOR
  • fionamcl
URI
https://data.naa.gov.au/def/agift/Collection-promotion--
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RDF/XML TURTLE JSON-LD Created 9/8/16, last modified 11/28/16